Digital Marketing Tips, SEO Tricks - E-Marketing Guide Blog » Link Development http://emarketinguide.com Fri, 18 May 2012 06:40:18 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Content Monetization Methods with How To http://emarketinguide.com/2011/10/content-monetization-methods-with-how-to/ http://emarketinguide.com/2011/10/content-monetization-methods-with-how-to/#comments Mon, 10 Oct 2011 05:12:48 +0000 Ankush Kohli http://emarketinguide.com/?p=696 Ways to Earn Huge Money OnlineContent monetization is the method of earning money by writing content for various websites, such as: e-zines, blogs etc.

There are numerous ways to carry out this method. You can get paid by selling your content or by involving yourself in web-based writing opportunities. In the 1st method, buyers of your content could be anybody from book publishers to record labels to artists. In the 2nd method, you can take part in any of thousands of options existing all over the internet. Many of these possibilities come up by the use of Google AdSense, sale of consultancy or advertising for any local small business.

Knowing this technique is very important in order to develop your text as per your readers’ expectations. In attempt to grasp the attention of your readers, you’ll have to write the content considering the particular audience’s preferences in mind. It is vital, if you are writing with a cause in mind. You require to communicate the cause you have in mind.

Likewise, if you are writing for a tabloid or magazine, you have to write articles or features in a certain way that instantly get the reader’s attention. You get paid through writing compelling piece that editors of the tabloid or magazine want to pay you for. Furthermore, you require making it an amazing article for those who desire to promote in your tabloid, so that it can earn from business relations, readers and advertisers.

In case of advertising, you need to devise the content in relation to the related market – you have to make prospective consumers of your products or services know about the qualities of your product. Your purpose is to induce them about the superiority of your product or services and purchase them.

You could also sell your business ideas, for which you have to spotlight your content on the ideas. It enables the customers to see your ideas again and again and get familiarized to them. In case, you own a website, you can enhance your income from your website by advertising with the help of e-marketing tricks and tools such as Google’s AdSense, paid posts and link insertion.

You may argue that why would you require every bit of this information since you write your content as part of your hobby. However, why not get paid from your hobby? Wouldn’t it be great if your hobby and income joined hands? If you want to enhance your blogging income, you can use link addition as a simple tool for content monetization of your blog. All you require to do is to put in some java script code in your site and it monetizes your site automatically. The affiliate program will use words and phrases from your blog and employ them to link it to relevant advertisers.

I’ll be the happiest person if you start earning online after reading this article. All the best everyone!

Ankush Kohli

I'm the Founder of eMarketinGuide. Blogger, Digital Marketer & Google Analytics Certified Professional. You can Follow me on @Twitter, and Like on Facebook FanPage, Google+.

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]]> http://emarketinguide.com/2011/10/content-monetization-methods-with-how-to/feed/ 3 Why Guest Blogging? http://emarketinguide.com/2011/05/why-guest-blogging/ http://emarketinguide.com/2011/05/why-guest-blogging/#comments Wed, 25 May 2011 11:24:23 +0000 Ankush Kohli http://emarketinguide.com/?p=597 Guest Blog Post

This is answer to your questions “what’s? Or why’s?” to guest blogging. Let’s start with brief of guest blogging…

Guest blogging is done by bloggers to expose a way to network with other people within the blogosphere by exchange of content, grow interaction with other’s blog readers, and increase traffic for your own blogs. In simple words, authorize way to catch other bloggers traffic to your blog without harming their interest.

Few industry experts like: Kristi Hines did a comparison between Guest Blogging and Article Marketing and found Guest Blogging on a better side than Article Marketing.

You can start with guest blogging by following this link but before taking a step ahead have a look on some benefits which make you more clear on way to come with clear goals .

Some benefits to Guest blogging:

  • Exposes you to a new audience: Share your ideas to their audience and inspiring them by inviting. Make them aware with new ideas & specific topic.
  • Share Links: Guest blogging is a fairly easy way to get custom anchor-text, high quality one way backlinks to your website. If you want traffic from other blogs, you will get links & links control the web.
  • Get Branding: It will introduce you on the web, your name and your blog are your brand, and guest blogging helps you get them out there in your industry.
  • Increase Traffic: The basic fundamental of guest blogging is to get traffic one has a website which gets traffic. It’s that important, and guest blogging provides it.
  • Fill in a gap: From a long time if you can’t able to get new people on your site, invite other people to share on the blog in order to keep the frequency of posts up. By catching new people you fill the gap of new traffic.
  • Get Subscribers: The readers of a blog are more important than anything else, if you can get in front of an audience on another site; it’s likely that they’re going to subscribe to your feed. Subscribers are the life and soul of a blog.
  • Get Credit: When readers are used to reading posts written by a you , they sometimes assume that a guest post was written by you.

Guest blogging is a great situation for all parties involved. Blog owners win because they get excellent, free content for their site and bloggers win because they get more links and more subscribers on their blog.

Guest Blogging Guidelines:

Guest blog post submission process is extremely simple and as long as you follow these guidelines, almost guaranteed:

  • Relevant Content – To maximize the benefits of your article, it has to be on one of the topics covered on the blog, to ensure good response. Simply look at the list of categories to decide what content should be submitted.
  • Useful Information – People read blogs because they assume they are going to get useful information from them. Therefore, your writing style must not be trying too hard to sell itself.
  • Unique and Exclusive Content – article has to be uniquely written and not published else after approval. Failure to follow this simple rule will get your article deleted from our database.
  • Up to 3 Links per Article – You can take benefit of up to 3 links with desired anchor tags (obviously relevant) from your article and it could be from the body of article and Author details. You choose where to place the link, as long as you confirm to the rule.
  • Only Relevant Product Reviews – Self or affiliate promotions will not be accepted be it your product or someone else’s. You can include a link to site where you do those type of promotions but not linked directly.
  • Author Byline – You can include you image, real name or your “nickname”. I recommend that at least one of the links from your byline should lead to a page where readers can learn more about you.
  • Formatting –Will reject any submissions that have un-formated text. Do cross check to make sure, formatting is correct.

Contact me to apply for guest blogging on this blog…

Ankush Kohli

I'm the Founder of eMarketinGuide. Blogger, Digital Marketer & Google Analytics Certified Professional. You can Follow me on @Twitter, and Like on Facebook FanPage, Google+.

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]]> http://emarketinguide.com/2011/05/why-guest-blogging/feed/ 14 Best Link Building Tactics & Methods http://emarketinguide.com/2010/12/best-link-building-tactics-for-2011/ http://emarketinguide.com/2010/12/best-link-building-tactics-for-2011/#comments Wed, 29 Dec 2010 14:00:39 +0000 Ankush Kohli http://emarketinguide.com/?p=462 My last post was about “upcoming digital advertising trends” in the next year 2011. Digital marketing advertisements are one of the most creative strategies used to promote the websites but what about the other traditional ways like: SEO and specially the power of SEO i.e. Link Building. Google is trying very hard to differentiate between quality and non-quality links and that’s why the toughest job of SEO is to select the best links.

Here are the quick notes as best links building practices for your site in 2011:

  • Social Media – Create your profile, generate a good list of followers & engage with them. This is one of the best way to attract natural links and sometime traffic as well.
  • Google Local – Configure your website on Google Local before someone else steal it and take the benefit of reservation as-well-as the back-links.
  • Use brand name in anchor. Many other SEO’s also preferring these days to use the company or brand name as anchor instead of using keywords in links. Keyword stuffing or using the same keywords as anchor in link building is always a unrecommended tact.
  • Attract deep links. Deep links are useful.
  • Quality Quality Quality… Always focus on quality of site & the links.
  • Priority to authority – Try to choose less but only important links. It’ll be good if you keep less emphasis on PageRank

I hope, 2011 will be a year of new technology, algorithms and new hacks to rank your website in top results of search engines.

Ankush Kohli

I'm the Founder of eMarketinGuide. Blogger, Digital Marketer & Google Analytics Certified Professional. You can Follow me on @Twitter, and Like on Facebook FanPage, Google+.

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]]> http://emarketinguide.com/2010/12/best-link-building-tactics-for-2011/feed/ 7 How to Plan Social Media Marketing Strategy http://emarketinguide.com/2010/01/how-to-plan-social-media-marketing-startegy/ http://emarketinguide.com/2010/01/how-to-plan-social-media-marketing-startegy/#comments Wed, 20 Jan 2010 11:39:39 +0000 Ankush Kohli http://emarketinguide.com/?p=174 Few of my friends, who were looking for job change, got many calls for interview. Most of time, interviewer’s main query was regarding “Social Media”. Below mentioned are the major questions they’ve asked for: How to create social media marketing campaign? What’s the plan & strategy behind social media? What are the activities you’re going [...]]]>

Social Media Marketing Strategy

Few of my friends, who were looking for job change, got many calls for interview. Most of time, interviewer’s main query was regarding “Social Media”. Below mentioned are the major questions they’ve asked for:

  • How to create social media marketing campaign?
  • What’s the plan & strategy behind social media?
  • What are the activities you’re going to do?
  • What the goals are?
  • How much time you’ll spend and time to display the results?
  • How you’ll measure the results and what will be the expected results?
  • And what are the risks behind Social Media?

So I thought to write my next post about “Designing Social Media Marketing Plan”. Here’s the post content, start with “Why” word:

Why Social Media:

  • The most effective way of getting users attention OR To reach online people.
  • People tend to take part in online conversations and are happy to communicate with brands.
  • The information found on the Social Web can be genuinely interesting and quite informative when applied to a business.



Social Media Marketing Plan Steps:

  1. Start with the Goals
  2. Do research to Design the Strategy
  3. Take a Call on “Actual path”
  4. Put into Practice
  5. Result Measurements
  6. Risks
  7. KPI (Key Performance Indicators)



1. Start with the Goals:

  • Increase brand awareness
  • Build authority
  • Learn more about your target audience
  • Gain inbound links
  • Educate and inform customers
  • Improve customer service
  • Monitor brand reputation
  • Reach new channels of customers.
  • Customers Testimonials
  • Direct connection between customer & the company
  • Generate leads & drive sales.

2. Create a Strategy Based on Research:

  • Determining if your target audience is online
  • Examining the successes and failures of other social media campaigns
  • Creating realistic timelines
  • How to measure the results

3. Actual path:

  • Building Relationships
  • Creating a Schedule
  • Staying the Course
  • Measuring the Results
  • Making the Right Tweaks

Now, it’s time implement all the plans. In simple terms, you need to adapt below mentioned practical steps:

4. Put into Practices: Mix of content you intend to create, and build work flow around it.

a) Methods:

  • Write/Read a blog
  • Share a Photo, Video
  • Bookmark a WebPage
  • Post a Question OR Start a Poll
  • Give replies to asked questions OR participate into other’s Poll
  • Add a Comment
  • Write a review
  • Subscribe to a Website
  • Being everyone, not only in your own domain

b) Community:Most social media strategies have to address community and how you will embrace the people you seek to gather around your business.

c) Neighbors:Reach out to others in your community, comment, and share.

d) Attention:Build awareness and encourage relationships with the media you’re making.

e) Pay attention and participate in the networks whose audience matters to you in the context of your business objectives. Don’t waste time in the networks that fail either test.

5. Measurement:

  • Reader comments
  • RSS Subscribers
  • Twitter Followers
  • Facebook Fans
  • Click Throughs
  • Diggs
  • Stumbles
  • Podcast Subscribers
  • Search Results
  • Links
  • Impressions
  • And last but not the least Analytics.

6. Risks:

  • You might lose control.
  • People talk about you in a bad way.

7. KPI: To know the “performance metrics” in a simple way, I’ve named them as KPI and terms are:

  • Traffic
  • Links
  • & Branding.

I’m expecting huge comments like my other posts about this social plan, please feel free to post your queries, feedback & suggestions.

Read Twitter Marketing Plan, Strategy & Tips.

Protect your business with social media monitoring services from a trusted agency.

Ankush Kohli

I'm the Founder of eMarketinGuide. Blogger, Digital Marketer & Google Analytics Certified Professional. You can Follow me on @Twitter, and Like on Facebook FanPage, Google+.

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