Optimization is the whole thing in affiliate marketing. A majority of the time you begin with a losing campaign and simply make it profitable through optimization. But if you’re a fresher/un-expert, look you would be unsure, prescription how to correctly optimize for a campaign.
For newbie’s, we constantly advocate starting with self serve platforms on “cost per click” basis. For Facebook it’s everything obvious. You optimize banners while testing targeting age, keywords. But many affiliate platforms including provide you opportunity to work on keywords or placements as well as ads. Therefore you have to work on these 2 metrics. Continue Reading